In the media

An image showing a huge crowd of people sitting

08 Jun Discover how different audiences affect your reputation

Posted at 16:35h in In the media

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The image is a line graph titled “In the last month (April 2020), how has your respect and admiration changed for the following workers or organizations?” It shows the change in respect and admiration for various workers and organizations in the United States over the course of April 2020. The y-axis shows the net change in admiration, ranging from a decrease of 80% to an increase of 89%. The x-axis lists the workers and organizations. Here are some of the key findings from the graph: Respect and admiration for frontline workers increased significantly in April 2020. This includes healthcare workers, grocery store workers, delivery drivers, postal workers, and metro/bus/train/ferry workers. Respect for other essential workers also increased, but to a lesser extent. This includes local restaurant workers, local business employees, and charity/religious organization workers. Respect and admiration for some groups remained mostly unchanged, including family/friends, community, and international organizations. Respect and admiration actually decreased for some groups, including health insurance providers, ride-sharing drivers (Uber, Lyft, taxi drivers), media and journalists, employers, federal government, national government, banks, and big businesses. This data was collected by Reputation Leaders Ltd. in April 2020, during the height of the COVID-19 pandemic in the United States. As such, it likely reflects the public’s growing appreciation for the essential workers who were keeping the country running during a crisis.

15 May Americans show new appreciation for essential workers

Posted at 09:49h in In the media

Americans show a new appreciation for essential workers From grocery clerks to delivery drivers, America’s essential workers are recognized as the real heroes on the frontline of the COVID-19 pandemic. Eight in 10 Americans respect healthcare workers more.

The image is a blue and white poster titled "17 Accelerating Trends in a Post COVID-19 World" by Reputation Leaders. It lists two out of the 17 trends identified in the report. The first trend is "Globally interconnected." The text describes COVID-19 as a reminder that the world is more interconnected than ever before. This interconnectedness brings both opportunities and challenges, such as complex issues in health systems, economies, and supply chains. The second trend is "New world of working." The text says that working remotely will become increasingly common. For more information on the 17 trends, you can visit the Reputation Leaders website at "

17 Apr 17 Accelerating Trends in a Post COVID-19 World

Posted at 10:01h in In the media

The COVID-19 virus is a truly global crisis. Reputation Leaders have identified 17 accelerating consumer trends we predict will shape our post-pandemic world of working, learning, socializing, buying, technology and accessing affordable healthcare.